The attention of the internet consumer has dwindled significantly over the past five to ten years. Given consumer "short cuts" like TiVo, anti-popup web browsers, and blackberries, it's surprising that advertisers are able to penetrate the tough exteriors of consumer mindsets at all. Given these tremendous hurdles, companies need to work devilishly to develop memorable ad techniques and savvy brand images.

Registering a consumer-smart internet domain name can be a good first step in the war for attention. However, pitfalls abound. You can invest tens of thousands of dollars into a .net or .org campaign only to draw consumer attention to the analogous .com website. Similarly, you can create a multi-faceted web experience with cool flash animations, fun games on site, and easy purchasing options--only to have your website lost in the shuffle thanks to its clunky or non-descriptive .com name.

We at Corp.com have developed a sub-domain to help you escape these traps. Snag a tried and true .com place on the Internet, use keywords and brands that really do have something to do with your business, and avoid the hefty fees that dot-com developers charge. A Corp.com address is a snap to remember.

Corp.com contains only seven letters. Thus, potential clients, consumers, and visitors don't have to memorize a weird string of letters or a complicated, non-ICANN top-level domain to get to you. Finally, by registering a Corp.com address, you lock your competitors out of a potentially lucrative ad opportunity.